Approximately a kilometre from the hidden treasure of the Lough Boora Discovery Park, the former peat harvesting site turned into an Irish biodiversity project, is the Boora Bainne Milk Company founded by Paul Molloy. Yes, there are dairy cows involved. Yes, those dairy cows will unwittingly contribute to climate change through emissions. But there is a difference. Paul has set-up a milk vending machine where you buy a glass bottle and then fill it with either milk, or flavoured milk of your choice. Using a recyclable glass bottle eliminates the need for any single-use milk cartons or containers and is a far more sustainable way to buy your milk.
Paul is the third generation of Molloys to run the family-owned dairy farm in Leamore, Boora, Co. Offaly. His father Joseph is well-known, and highly respected in the area’s farming circles but it was Paul who came up with the initiative to pasteurise and then sell the milk from his 130 Friesian Jersey cows – directly to the consumer.